GREENTAG MEDIA KIT
OFFICIAL PRODUCT PRESS RELEASE
November 2025
Canadian App, GreenTag, Is An AI-Powered Home Inspection Tool Empowering Buyers to Spot Hidden Defects and Avoid Costly Surprises
Hamilton, ON — A new Canadian app is giving homebuyers a clearer picture of what they’re walking into, literally. GreenTag is a mobile app that uses frontier AI to detect hidden interior defects like water damage, cracks, and ceiling issues using just a smartphone.
Unlike traditional inspections that happen after an offer is made, GreenTag helps buyers scan for visible issues during showings. It flags possible defects, estimates the cost to repair based on the home’s location, or gives peace of mind when nothing is found, helping buyers make more informed, less emotional offers.
“Home buyers today are shopping blind,” said Meghan McQueen, Co-Founder of GreenTag. “I’ve personally experienced how stability and transparency in homeownership can change lives. Our mission is to bring that clarity to every buyer, especially those making one of the biggest financial decisions of their lives.”
A 2024 survey by Wahi found that among Canadian homebuyers who felt regret, 31% cited the burden of repairs and maintenance as a key reason. GreenTag aims to reduce that regret by giving buyers upfront clarity and helping them avoid unexpected costs or deal delays later in the process.
(Source: Wahi 2024 Homebuyer Survey)
Instant Home Defect Intelligence
GreenTag’s patent-pending technology, driven by its proprietary AI, Dena™, analyzes photos or videos taken inside a property to detect common issues such as cracks, stains, leaks, or surface damage. The app then uses zip code-based data to calculate estimated repair costs, providing clarity on whether a defect is minor or major before buyers commit.
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Key features include:
- Surface scanning & AI defect detection in real time
- Localized cost estimates based on regional labor data
- Offline mode for on-site property visits
- Shareable reports for buyers, sellers, and agents
How GreenTag Helps Buyers
GreenTag gives users a fast, accessible way to identify interior issues during a walkthrough, without needing technical expertise or specialized tools. The app provides:
- Defect classification (e.g., water damage, ceiling stains, foundation cracks)
- Plain-language summaries that explain each issue and its potential impact
- Repair cost estimates adjusted for regional pricing using the home’s postal code
- Shareable reports for agents, landlords, or personal reference
Whether defects are found or not, GreenTag helps buyers understand what they’re walking into so they can make offers based on facts, not assumptions.
Designed for Use During Showings
GreenTag is built for the moment when decisions are being made: during the showing. It empowers buyers to spot red flags early, bring in experts when needed, or walk away with confidence.
“Your post-offer inspection should confirm what you already suspect,” added McQueen. “GreenTag isn’t a replacement for full inspections but it gives you a head start and takes the guesswork out of that first impression.”
About GreenTag
GreenTag, a product of Vurbane Technologies Inc., is an AI-powered home inspection app that inspects interior defects using just a smartphone camera. By combining image recognition with localized repair estimates, GreenTag helps buyers, sellers, and agents make informed, transparent real estate decisions. The app is available globally on iOS and Android. Learn more at www.GreenTagApp.com
